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  #1  
Old 29-Mar-2006, 00:52
Rifat Rifat is offline
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Basic ways to speed up your website


Speed is certainly one of the most important factors when it comes to making
a successful web site. These days’ people have high expectations, they expect a web site to load as fast as an application on their operating system, and therefore even a few seconds of waiting can frustrate them or leave
altogether.

A good website should take about 8-12 seconds (for a 56K) to load. The website owner is going to have to decide how fast its pages are going to be,
for example for a multimedia or a flash site they can afford to be a bit slower than others provided that the users know the nature of the site.

If you're curious as to how fast you're website is here are two websites that checks your speed:

www.vertain.com
www.websiteoptimization.com

Ways to speed up your website

HTML issues:

Use CSS where possible: Because pages with stylesheets load faster than
those web sites designed with font tags and tables, and also it's much
faster and easier to make changes. (Some resources on CSS –
www.webcredible.co.uk,
www.websitetips.com, and www.glish.com)

Stay clear of nested tables: Nested tables are basically tables within
tables, but too many of theses can really slow down the browser. When a page loads the browser starts from the top and goes down in a consecutive manner, with nested tables it has to find the end of the table before it can display the entire thing.

Specifying height and width: For tables and images it's a good idea to
specify their height and width, as it helps out the browser and therefore
speeds up the process.
  #2  
Old 31-Mar-2006, 03:24
Rifat Rifat is offline
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Re: Basic ways to speed up your website


Page size:

- Reduce the number of images where possible: Most common causes of slow web pages are images, but they are also the easiest to fix. Try to eliminate repeat and unnecessary images, so they are not downloaded the second time. And also try not to use images for words, unless it's absolutely necessary reason being the download time and also they can't be searched.

- Reduce the size of images: Everybody uses different techniques (e.g. converting to JPEG), but as long as the images are compressed it's beneficial for everyone.

- Remove unnecessary multimedia: This includes video, audio, flash and animation, if it isn't important then it shouldn't be on the page.

- Remove unnecessary scripts: Some codes can slow down the site, consider evaluating the codes and making them better if possible.

- Remove unnecessary META tags and META content: META tags don't achieve very much anymore, people used them for search engine optimization but due to misuse they don't hold much importance in SEO.
  #3  
Old 05-Apr-2006, 04:02
dannybedor dannybedor is offline
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Re: Basic ways to speed up your website


Good articles.
Quote:
Originally Posted by Rifat
- Remove unnecessary META tags and META content: META tags don't achieve very much anymore, people used them for search engine optimization but due to misuse they don't hold much importance in SEO.
I do not agree. There some of major search engine players (excluding Google) which still rely on META TAGS especially the META DESCRIPTION.
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  #4  
Old 06-Apr-2006, 01:46
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Re: Basic ways to speed up your website


Quote:
Originally Posted by dannybedor
Good articles.

I do not agree. There some of major search engine players (excluding Google) which still rely on META TAGS especially the META DESCRIPTION.

My bad, i thought that most search engines abandoned them because people were people were using keywords excessivley. What are the search engines that still rely on META TAGS?
  #5  
Old 06-Apr-2006, 02:02
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Re: Basic ways to speed up your website


Web host:

- Bandwidth: Make sure you have enough bandwidth allocated, it's a good idea to attain more bandwidth then needed just in case of a sudden rise in traffic.

- Capacity of severs: There's a limit as to how many people can access your website so once again if your web site is growing in traffic, you should consider upgrading your service.

These are just some of the basics to speed up your website, there are many other ways you can reduce download time for your website. If you have any other tips please feel free to post.
  #6  
Old 06-Apr-2006, 02:22
dannybedor dannybedor is offline
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Re: Basic ways to speed up your website


Quote:
Originally Posted by Rifat
My bad, i thought that most search engines abandoned them because people were people were using keywords excessivley. What are the search engines that still rely on META TAGS?
Yahoo, Hotbot, MSN, Inktomi.
You can read their guidelines for further information.
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  #7  
Old 07-Apr-2006, 02:08
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Re: Basic ways to speed up your website


Quote:
Originally Posted by dannybedor
Yahoo, Hotbot, MSN, Inktomi.
You can read their guidelines for further information.
I see, Thanks.
  #8  
Old 07-Apr-2006, 09:42
Corey Bryant Corey Bryant is offline
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Re: Basic ways to speed up your website


Quote:
Originally Posted by dannybedor
Yahoo, Hotbot, MSN, Inktomi.
You can read their guidelines for further information.
Reading their guidelines can get a little boring I figured that MSN relied on some META tags but I would never have guessed about Yahoo.

Thanks for that information!
  #9  
Old 08-Apr-2006, 02:54
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Re: Basic ways to speed up your website


Here's a relevant article from an SEO email I subscribe to:
Quote:
SiteProNews: April 7, 2006 Feature Article
Article printed from SiteProNews: http://www.sitepronews.com
HTML version available at: http://www.sitepronews.com/archives.html

The Importance of Meta Tags: Providing the Human Touch
By Matthew Coers (c) 2006

For the uninitiated, meta-tags are pieces of code within your website that contain information about each page. These tags are supposed to tell search engines and users what the page is about.

If you're a little rusty on your Internet jargon, here's a primer. There are essentially three types of meta-tags that concern most marketers:

* Title - This is the text that appears in the title-bar of your web browser.

* Description - This is a quick summary of the information on the page.

* Keywords - These are words that are important in the page.

Up until about 4 years ago, there was a tremendous focus on meta-tags as a method of improving search engine rankings. Webmasters could stuff all sorts of words into the meta-tags to improve their search engine rankings for the words they wanted to rank well for.

It wasn't long before the search engines caught on to this little trick, and as a result the efficacy of "keyword-stuffed" meta-tags dwindled over time. Posts on Search Engine Optimization (SEO) boards heralded the demise of the meta-tag
with posters claiming that Google all but ignored the meta-tags. It seemed that there was no use for meta-tags anymore - at least from the perspective of the online marketer.

Meta-tag Re-emergence

But then a funny thing happened. The search market started to fracture. Yahoo and MSN both spun up their own search engines and dropped Google's results from their engines. Both Yahoo and MSN's new engines seemed to use content from the Title and Description meta-tags to display in the SERPs (Search Engine
Results Pages).

These observations appear to be the case even today. By running a query for the term, "Online Advertising" on MSN, I got some interesting results (screenshots available at http://www.profitchoice.com/articles...t/meta_msn.asp)

Now, if you look at the screenshots in the link above, you'll notice that the clickable link on the search engine matches the page's title tag verbatim, and the site's description in MSN starts off with the first sentence of the description tag. Yahoo operates in a very similar fashion. Many of the results on the SERPs of both search engines will use the content from the meta-tags heavily (as long as the pages have meta-tags at all).

Google is less predictable with regard to the use of meta-tags. Google often uses the title tag to determine the clickable link on it's results pages, but only occasionally uses the description tag content in the page summary that it displays.

Remember the Human Beings

Ok, now that I've put you to sleep with technical details and observations it's time to wake up, because there is a very important marketing point that I'm working towards here.

The point that I'm driving at is that although the search engines probably have devalued the SEO value of the meta-tag to a great extent, that doesn't mean that it isn't important.

When people search for keywords in your industry it isn't enough to be #1 on the list of results. You still need to convince those humans to click on your link. The way to do that is to design the most effective page description that can possibly
appear in the SERPs.

Steps to Take To Improve Your Meta-Tags

As a general rule, Yahoo uses the first 25-30 words of your Meta Description tag in the site description it displays on your SERPs; MSN uses the first 15 or so.

Write out a 30-word description of each page of your website that is broken up into two parts. The first 15 words need to get across what the page is about - this is all the MSN searchers will see. The second 15 words should support the first - this will be visible to Yahoo searchers.

Google searchers will sometimes see the first 7 - 15 words as well (although you can't count on it). With meta-tags you have to just focus on the things you can control, and right now Google is an unknown quantity so it's probably best not to worry about optimizing for Google.

Don't Drop the Meta-Tags

Several years ago the search engines devalued the use of meta-tags in determining rankings. But because they use the meta-tags as page descriptions in their SERP pages, you must make special efforts to ensure that the content presented to searchers inspires them to click on your links rather than your
competitors'.

If you don't put meta-tags on your website's pages, then Yahoo and MSN (with a combined market share of around 45%) will just guess at what to put in the description of your website. They will pull phrases out of context (much the way Google does) from your site and slap them in there. The result is not nearly as
inviting as it could have been otherwise. That's why it is always beneficial to learn to write effective meta-tags.
================================================== ==============
Matthew Coers has been building and marketing websites for 12 years. His website, ProfitChoice.com (http://www.profitchoice.com) contains FREE video tutorials and online courses designed to help entrepreneurs build a website and make money online (http://www.profitchoice.com/buildwebsite/)
================================================== ==============

Copyright © 2006 Jayde Online, Inc. All Rights Reserved.

SiteProNews is a registered service mark of Jayde Online, Inc.

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  #10  
Old 12-Apr-2006, 02:27
Rifat Rifat is offline
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Re: Basic ways to speed up your website


Interesting, thanks for the article.
 
 

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